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Our Teams

The Founders

Anupriya Sahu, Co-Founder and Design Head

Anupriya Sahu is one of the Co-Founders of and Design Head at Alankaram, an award-winning furniture design practice based in Indore. Established in 2013 with Co-Founder and Business Head Dhwanit Parmar, Alankaram has since been a pioneer in bespoke furniture design.

With over a decade of experience, her discerning eye for detail and collaborative work process have led to the creation of state-of-the-art furniture designs. Innovative yet experimental, her design sensibility seeks to push the boundary beyond conventional design and notions of luxury. As a result, Alankaram’s exquisite product range is a blend of cultural insights and fine artistry. Anupriya’s diverse body of work primarily revolves around designing and delivering tailor-made furniture with indigenous roots

Dhwanit Parmar, Co-Founder and Business Head

Dhwanit Parmar is the Co-Founder and Business Head at Alankaram. With over two decades of experience in sales and marketing, he has led Alankaram to become one of the largest furniture manufacturers in the country. Dhwanit’s business acumen, strategic marketing and meticulous planning make Alankaram thrive in the furniture industry. In addition, Dhwanit has played a significant role in equipping the factory with state-of-art machines and tools from around the world. Blending cultural wisdom with advanced techniques is the mantra he abides by.

A family who works together, stays together

The Core Team

Alankaram germinated from a tiny family with large dreams. During Alankaram’s formative days in Delhi, the team faced space constraints. Anupriya’s father, Mr Prakash Sahu, a civil engineer, took the initiative of assisting the team with a knockdown shed to get them started. He is a retired civil engineer and takes care of office administration, statutory requirements and civil construction at Alankaram.


Has a two fold mission, satisfying our customers and our employees.

Over time the studio upgraded its entire set-up to Indore, where he guided his son Mr Aman Sahu, to build a 200,000 sq ft workspace in just seven months; the workshop comprises the latest well-equipped woodworking machines.  Aman is the senior production manager at Alankaram and overseas production in carpentry, painting and dispatch.

All the artistic furniture collection is credited to the brainwave of Mrs Droupti Sahu, Anupriya’s mother. As the art director at Alankaram, she guides the artwork on furniture and hand-painted fabric.

Anupriya’s cousins, Harsh and Himanshu, are also instrumental in Alankaram’s core team. They were offered positions to extend the AlanKul using their management and design skills. Amongst the two, Mr Harsh Gupta is an MBA from Narsee Monjee, Mumbai, and leads the sales and marketing team under Dhwanit’s guidance. Mr Himanshu Gupta is an interior designer and leads the design team under Anupriya’s guidance.

Lastly, Mr KR Sahu, Anupriya’s uncle, is a Mechanical Engineer with 26 years of experience in the field. He helps in the processing department with the cutting and shaping of wood and metal.


The Customer Relationship Team

The moment you reach out to us, they are the first people from the Alankaram team to interact with you. The team is responsible for branding, PR, and client communication. They also maintain all marketing assets such as the website & all external-facing collaterals and client interactions such as presentations, field visits etc.

Harsh Gupta leads the Customer relationship team by developing and executing customer acquisition, retention, and loyalty initiatives for our clients. He believes in creating memorable customer experiences which will ensure sustained business from our clients and help our brand create a mark in this industry.


Design Team

The Design team is the backbone of Alankaram. They are the powerhouse behind Alankaram’s aesthetics. Our professional team of architects and designers believe in listening, interpreting and presenting creative possibilities to the clientele. The team offers trusted advice at every stage of the process; From concept development to fabric selection, our designers will work closely with you to ensure bespoke solutions in the form of the furniture you desire.

With her experience and stature, Anupriya leads the design and production teams.

Under her guidance, Himanshu Gupta leads a team of young and experienced designers for product design and development. Creativity has always amazed Himanshu, which is why he chose interior design for his professional education. Himanshu has also specialised in Vastu and set design along with interior designing.

Our Design team is the backbone of our firm. Our trained and professional team of architects and designers listen, interpret your needs and desires, present creative possibilities and offer professional furniture design advice to create your perfect solution.

Production Team

Processing Machine

Processing Machine



Sanding & Painting

Sanding & Painting

Metal and Ancillary Services

Metal and Ancillary Services



Packing Dispactch

Packing Dispactch

Alankaram has a set of highly skilled and vibrant production team. We use cutting-edge machinery to ensure the end product’s quality, innovation and function. Every item in our collection is crafted with the finest materials, such as genuine teakwood, oakwood or beechwood. The products are plugged with carefully selected fabrics and the best polishes and foaming materials. These distinctive materials, combined with the latest furniture manufacturing techniques, make every piece of furniture a timeless and authentic work of art.

Our production team helps deliver furniture needs for a diverse clientele ranging from hospitality, real estate, and corporate sectors to individuals. The production requirements of each client are considered accordingly. We now have over 200+ artisans who put their heart and soul into delivering the best Alankaram products. Aman and KR Sahu (KRS) manage the different production departments.

Aman heads the team of experienced supervisors and talented carpenters and oversees the operations team at Alankaram. With his professional education in engineering, Aman has a natural inclination toward understanding the machines and the process of aligning the same to generate the best possible output. He has played a crucial role in developing systems for reducing energy consumption and training the team for zero wastage in the factory.

An engineer by education, KR Sahu (KRS) brings a rich experience of 26 years of production and floor management. With his extensive experience, KR Sahu heads the pre-processing and metalworking section at Alankaram.

Mr Prakash Sahu is a mentor and the guiding light for Alankaram. With his majestic experience of more than 35 years, he lends his expert advice on matters related to the execution of projects and statutory requirements.